Atmospherics: Maintaining and Motivating Consumers

Authors

Charles S. Gulas, Wright State University - Main CampusFollow

Document Type

Article

Publication Date

1996

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Repository Citation

Gulas, C. S. (1996). Atmospherics: Maintaining and Motivating Consumers. Journal of Academy of Business Administration, 2 (1), 46-54.
https://corescholar.libraries.wright.edu/marketing/23