A Meta-Analysis of the Factors Associated With S-commerce Intention
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n recent years, the proliferation of social commerce (s-commerce) has attracted many researchers to investigate the drivers of individuals' intentions. However, the empirical results reported in these studies were fragmented and inconsistent. This has led various meta-analyses to synthesize these findings, but without including a large number of s-commerce studies. In addition, investigating meta-analytically the effects of moderators such as the six dimensions of Hofstede's national culture is still lacking.
Dwivedi, Y. K.,
Rana, N. P.,
& Sarker, P.
(2022). A Meta-Analysis of the Factors Associated With S-commerce Intention. Internet Research, 45.