Trust can be defined as the perception of the trustor about the degree to which the trustee would satisfy an expectation about a transaction constituting risk. Trust plays a pivotal role when the risk in believing incorrect information is high. With Web 2.0 where user generated content and real time interactions dominate, the openness of data contribution may hinder the quality of information we can get.
Henson, C. A.,
& Sheth, A. P.
(2010). Trust in Social and Sensor Networks. .